Fire Emporium Rebrand

Choosing what business I wanted to design for, I took in all elements of their designs. Logo, Website, and Advertisements all played a factor.

I landed on Fire Emporium and wanted to keep everything clean and simple, while incorporating a fireplace into the design.

Brochure

The front of my brochure, I wanted to keep it simple and give it a warm feeling. I wanted to highlight the company’s products and show exactly what they have to offer. I included their hours as well which is important when wanting to learn more about the company.

For the inside pages, I highlighted the company and what they do, as well as outdoor services and indoor. Including pictures of their services gives the viewer a visual of what their products look like.

Vehicle Wrap

For the vehicle wrap, I wanted to include a flame wrapping around all sides of the car. I wanted this to be an element that would guide the viewer’s eye and walk them through the information on the vehicle.

Advertisment

For my advertisement, I wanted to include a fireplace in a home that was a service option at Fire Emporium. I faded the top of the photo to make the text easier to read and attract the viewer with the heading.

Business Cards

For my business cards, I kept the same theme of red and simplicity. I thought it would be fun to not make the whole card red, but only half with the logo on one side, and information on the other side.